UFC's Biggest Night Yet Lands Exclusively on Paramount+—And It’s a Game-Changer for Fight Fans!
On Saturday, January 24, 2026, the T-Mobile Arena in Las Vegas will host UFC 324, a landmark event that promises not just thrilling fights but a revolutionary viewing experience. Why is this so groundbreaking? Because it marks the UFC’s first-ever exclusive numbered event on Paramount+, giving fans in the U.S. and Latin America unparalleled access to all major UFC action without paying extra for pay-per-view. This is a bold move that could forever change how fight fans watch their favorite sport.
But here’s where it gets controversial—will this shift away from pay-per-view alienate traditional viewers or broaden the fanbase? We'll see.
The headliner match features a high-stakes interim lightweight title battle with two fierce champions: Justin Gaethje, a former interim UFC lightweight champ and the notorious ex-BMF titleholder, squares off against Paddy "The Baddy" Pimblett, the electrifying crowd favorite known for his dynamic style. This clash promises fireworks as both fighters aim for ultimate glory.
Following that, the co-main event will spotlight an epic showdown in the women's bantamweight division. The undefeated UFC champion Kayla Harrison will defend her crown while pursuing legendary status as the greatest of all time (G.O.A.T). Her opponent? The iconic Amanda Nunes, a UFC Hall of Famer making her anticipated return to the Octagon after a break since 2023. This fight isn’t just a title defense—it’s a historic battle for legacy.
The fight night schedule has been carefully planned: early prelims kick off at 5 p.m. ET (2 p.m. PT), prelims begin at 7 p.m. ET (4 p.m. PT), and the main card starts at 9 p.m. ET (6 p.m. PT). Every fight will stream live on Paramount+, giving subscribers front-row seats from anywhere.
This announcement was revealed by Dana White himself on Thanksgiving day during a special feature broadcast on CBS and Paramount+, underscoring the partnership’s significance.
This event isn’t just about fights; it’s about a new era of UFC accessibility and exposure. In Australia, Paramount+ subscribers will also gain free access to preliminary fights for all marquee numbered UFC events and all 30 UFC Fight Night events—another first that heightens global reach.
Backing this game-changing UFC-Paramount alliance, Paramount has rolled out a comprehensive 360° marketing blitz. This campaign spans TV networks, cable, outdoor ads, movie theaters, digital channels, and social media platforms. Leveraging major Hollywood franchises and the industry’s biggest cinematic stars, the campaign underlines a unified vision to elevate UFC’s thrilling live spectacles and showcase its athletes like never before.
Are we witnessing the future of sports broadcasting with UFC leading the way? Or could this exclusive platform limit access for certain fans? Share your thoughts—do you embrace this new model, or do you worry it might create new barriers? The debate is only just beginning.
